Dom> Blog> China's largest GPS operator, Fan Zhanjun, analyzes the market prospects of the GPS industry

China's largest GPS operator, Fan Zhanjun, analyzes the market prospects of the GPS industry

August 30, 2022
Navigation technology has come into being with China's reform and opening up. For more than seven years, navigation technology has continuously explored and innovated. From small to large, from specialized to diversified, from industrial management to capital management, it has become a multi-sectoral high-tech industry. Large-scale business group.

In the past, navigation technology was the first attempt at market-oriented reform of Chinese enterprises. Digested and absorbed international advanced technology and management experience, actively carried out capital management, boldly explored new ways of capital and industrial development integration, made bigger and stronger leading industries, established its own brand, and established a good corporate image.

Today, the historical opportunity once again cares about us. An era of knowledge economy characterized by information, digitalization, and intelligence provides good opportunities for the development of our company, and it also makes us face severe challenges. In the rapidly developing high-tech industry, we have formed our own independent intellectual property rights and technological leadership in the areas of GPS monitoring technology, computer software and optical communication, established our core competitiveness, and displayed strong development momentum and broad development. prospect. We will further accelerate the pace of going global, participating in the world's competition, strengthening cooperation with colleagues at home and abroad, constantly adjusting and perfecting the industrial structure, vigorously developing leading industries based on high technology, and improving the core competitiveness of the company.

In the new century and new competition, enterprises must have a new look and new vitality. We must constantly reform and innovate, maintain the vitality needed for the development of enterprises, and promote the spirit of “honesty, innovation, harmony, and mutual benefit” and respect. Knowledge, respect for talents, and the common development of companies and employees, create a bright future for navigation technology.

Looking at the entire GPS industry, GPS consumer products are expected to form a rapidly growing market in the next 5 to 10 years. GPS, which has very practical functions such as navigation, positioning, and security, has great market demand in the growing car market. If there is a 10% loading capacity in the newly added vehicles, the annual demand will exceed 70,000 units. In the future, when the GPS price/performance ratio is further increased, the market demand will be multiplied. Domestic GPS navigation applications are in the lead-in period. According to the experience of Western countries, the market has a great capacity in the long run. Safety and security are the primary considerations for car owners after they purchase a car. When the automobile as a living material is generally accepted at the consumer level, a huge sales space for anti-theft products already exists. After nearly twenty years of development, the automobile anti-theft market has gone through four stages of development, ranging from locksmithing, electronics, ground network robberies, to GPS satellite positioning burglar alarms and other waist triangles. Satellite positioning burglar alarm products have completed their functions. After a few years of market cultivation, it gradually became the main anti-theft product purchased by middle-to-high-end car owners. According to the development laws of Western countries, GPS is about to enter an explosive development stage in China, which implies a huge space for development. Experts predict that with the rapid development of the automotive industry and the improvement of national awareness, GPS has gained market recognition. The application market of GPS vehicle tracking system has completely formed the potential of a large industrial market in China, coupled with a more solid and stable national economy. Therefore, the vehicle monitoring system has entered the fast lane of industrial development. Because of the rapid development of GPS business in Shenzhen, with the spirit of advancing with the times, Navigation Technology Group invested in the establishment of Shenzhen Chewutong Technology Co., Ltd. The company is located in Nanshan District, Shenzhen, which has the strongest scientific and technological strength in Guangdong, China. The company adheres to the business tenet of “Science and Technology Service Life” and is committed to the research, development, manufacturing, sales and service of global positioning system applications for a long period of time. It is dedicated to GPS technology in traffic intelligence. Application and promotion in the field of management. It is one of the top suppliers of global positioning products and solutions in China, and provides customers with OEM production and provides the most worrying software and hardware product production solutions. At present, the company's products have been successfully used in the following major areas: enterprise vehicle dispatch management, vehicle safety and service, logistics enterprise vehicle management, leasing companies, bank credit vehicle management, public security system, traffic system dispatch, power data collection and inspection, Dangerous transport vehicle management, taxi vehicle monitoring management and dispatch, ship management, provincial road transport management platform, personal location service, etc. My company has set up sales outlets in many large and medium-sized cities across the country. The sales performance has shocked the industry.

In summary, it is not difficult to see that the GPS market has a lot of room for development, but also conforms to the needs of car owners. Here, our company has a diversified research and development team to provide the most cost-effective products. In the near future, we will realize the free online connection of vehicle users, and the marketing department will open all the national markets by attracting, joining, and organizing group purchases. Provinces and cities set up branch companies to independently develop development projects and cooperative development projects. In the future, it will surely be the largest free-to-air GPS operator in China.

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Author:

Ms. Zoe Zhong

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